Not all WordPress plugins are created equal and when it comes to plugins that pertain to Pinterest, this statement is more true than ever. So I thought It might be helpful to give you a short overview of the 5 best WordPress plugins you can use to optimize your blog for Pinterest and save you the trouble of searching, testing, and possibly crashing your whole site with the crappy plugins all over the net. After reading this post you’ll have all the information you need on the 5 best WordPress plugins to use to optimize your blog for Pinterest without using code.
1. Tasty Pins
The Tasty Pins Plugin is the best all in one Pinterest plugin in town. This plugin covers nearly all the features you need to optimize your blog for Pinterest traffic, including:
- Hiding Pinterest specific images in your blog posts
- Setting pin descriptions for pins people share from your website
- Disabling pinning of certain images
- Add a Pin it hover button on images
- Forced pinning of Pinterest specific images
The only thing it’s missing is a social sharing sidebar, but don’t worry, I have the perfect plugin for that below. For the convenience, the Tasty Pins Plugin provides, it’s well worth the 29 dollars a year, but if you’re more concerned about money then convenience, the rest of the plugins in this post are totally free!
2. Yoast SEO
The Yoast SEO plugin will help you add the metadata to your site needed to qualify for Pinterest Rich Pins (this also makes Google really happy). Not quite sure what a Rich Pin is? Don’t worry, I got you.
Rich Pins are pins on Pinterest that display a little extra information automatically pulled from your website. Ever clicked on a recipe pin and see all of the ingredients listed in the pin’s description? That’s a rich pin. How about a product with a price bubble in the corner? Also a rich pin. When you validate your website for rich pins, it improves your authority on Pinterest and improves a pinners experience with your pins. The Yoast Plugin makes it easy to add the data to your website for Pinterest to pull from.
This plugin has many functions but I like to use it for its social share bars. It has an easy user interface and allows you to choose from a number of different placements on your blog for both desktop AND mobile. It also allows you to customize the colors and shapes of your share bar buttons to match the vibe of your website and tells you exactly how many people shared your content to each social site.
Curious about what else this plugin can do? Well, It promotes itself primarily as an email capture plugin (aka. it allows you to create popup forms for your freebies). I don’t use this function but if you’re into pop-ups this might be something worth looking into.
4. Pinterest Widget Builder
Ok, so this isn’t really a WordPress plugin, but it’s easy enough to use and definitely worth looking into to create buttons and widgets to add your website. The widget builder allows you to create save and follow buttons as well as pin, board, and profile widgets.
I primarily use the Pinterest Widget Builder to create save buttons, I like that it allows you to customize your button to any image you want, which is pretty fun. It does utilize a little bit of code but it’s as easy as copy and paste. If you prefer to avoid code at all costs, you can use the SumoMe plugin above or the Tasty Pins plugin to utilize the save hover button on your images.
5. Milo Tree
Before we get into the Milo Tree Plugin, I think it’s important to note how followers work on Pinterest. Followers on Pinterest are not as necessary as they are on Instagram, but it is important that the followers you do have are interested in the content you put out into the world. When you put a pin on Pinterest, it releases it to your followers first to see if they engage with it. If they do, Pinterest will release it to more and more people on the platform. So basically, what I’m trying to say is a small engaged following is more important than a large following that’s not interested in your content. As you grow on the platform the followers will come naturally but you can give them a little boost by using the Milo Tree plugin on your blog.
The Milo Tree Plugin is a small super polite popup that you can customize to slide in at the bottom of your blog post to encourage people to follow you on Pinterest. I know I said earlier that the rest of the plugins in this post are free, but unfortunately, this little guy is no longer free and costs 9 dollars per month.
The Big Picture
There you have it! The 5 best wordpress plugins to quickly add to your website to optimize it for Pinterest. If you just skimmed over the post and ended up here (lord knows that’s what i would have done!) Here’s a quick recap:
- Use, Tasty Pins for a convenient all in one app to get your blog optimized for Pinterest ($29/ year)
- Use Yoast SEO, to help you get verified for rich pins.
- Use SumoMe, to allow people to share your post directly from your website.
- Use the Pinterest Widget Builder, to create and add a save hover button to your images
- Use Milo Tree to help you grow an engaged Pinterest following ($9/mo)
Not seeing results or just getting started with Pinterest? Be sure to grab your FREE copy of The Ultimate Guide to Pinterest For Business. After going through the guide you’ll have the roadmap you need to optimize your Pinterest account to bring more traffic to your website.